You already win the hard part.
You find the angle, you work the creative, you buy the intent. Meta tells you which one won. Then every shopper you won lands on a page that does not know any of it, and the ROAS you fought for leaks on ground you were never able to touch.
Delta is the second half of the funnel you already win.
You win this
Meta finds the angle, buys the intent, and hands you a shopper who already believes a specific promise.
Nobody optimizes this
The moment they click, the winning angle vanishes and they see the same page as everyone else. Delta lives here.
Your creative stops being a click product.
Right now the creative you work is judged on CTR and CPA, and the story ends at the click. With Delta running, the winning angle also decides what the shopper sees when they land, which products they are shown, and what the chat agent leads with.
You are no longer defending a creative test in isolation. You are showing that the angle you found moved post-click conversion too.
You earn on the performance fee.
Your client pays $500 a month flat, plus 20% of the incremental revenue Delta is measured to have caused. You earn 20% of that performance fee, for as long as the client runs it.
Client stores you place
5Average Meta revenue per store
$1,500,000A lift you think is plausible
9.0%Your share is 20% of Delta's performance fee, for as long as the client runs it. Never a cut of the platform fee, because that is cost recovery. Figures are per month unless marked, and every one of them is measured against a control group on the client's own store.
The number you could never produce.
Delta holds back a control group on every client store, so the comparison runs live on their own site, through the same season and the same promotions.
What comes out is revenue caused, not revenue attributed. That is a line you have never been able to put in a monthly report, and it is yours to put there.
Conservative statistics, and exportable logs if the client wants to check the work.
One client, one install, one afternoon
- 01Pick a store. Ideally one running several distinct angles at the same product.
- 02Install. One click from the Shopify App Store. Nothing in the client's dev backlog.
- 03Connect the ad account. Read-only. Delta cannot edit a campaign, a budget or a creative.
- 04Check the UTMs. Standard parameters with
utm_contentpopulated. If you built the account, this is already true. - 05Set the exposure. You and the client decide how much matched traffic Delta reaches.
It stays out of your lane, and theirs
- It does not change your creative or your media buying
- It does not edit anything inside the ad account
- It does not change prices or mint discounts
- It does not replace the theme, the cart or the review app
- It never runs silently. Exposure is visible and reversible
There is no platform fee until the first lift report, so the client is never paying for an unproven claim.
Run it on a slice of your book.
Two or three client stores is enough to produce a number, and the first firms in hold a proof their competitors' clients have not seen.
We provide
- The full product, set up with you
- The control group and lift reporting
- No platform fee until the first number
We need
- Two or three client stores
- Read-only Meta access and standard UTMs
- Your honest feedback
You get
- Revenue share on every store you place
- A lift report for the client conversation
- Direct influence on what gets built
Bring one client and the ads running at their best product.
Twenty minutes. We will show you what the page looks like on each of their angles.
Book a demo