Composable Commerce 2.0


Fuel growth and future-proof your commerce stack when you compose best-of-breed solutions to execute a multi-syndication strategy. 

How it works

Ingest

Ingest

Nacelle flips typical legacy tech stacks inside out by ingesting commerce data such as content, category, product and inventory from best-of-breed solutions. 

Here’s how your data gets ingested:

  • API
  • Pre-built connectors
  • Flat files
  • Data Lakes
Normalize

Normalize

Nacelle normalizes data in real-time using its proprietary data orchestration layer.

Here’s how your data gets normalized:

  • Transformed
  • Stored
  • Indexed
Syndicate

Syndicate

Nacelle syndicates storytelling content and product data to multiple heads, endpoints and channels with one GraphQL API. 

Here’s how your data gets syndicated:

  • GraphQL
  • SDK
  • Accelerators
background-image

Here’s how you win with a multi-syndication strategy:

icon_heads

Multi-Heads

The value received with Nacelle is that you don’t have to rewrite the normalization logic for each head.

icon_end points

Multi-Endpoints

The value received with Nacelle is that you get a consistent data structure for your product, variants, content, inventory and orders.

icon_channels

Multi-Channels

The value received with Nacelle is that a single change made gets distributed across all channels.

What makes Nacelle different

icon_index

Reindexing

Orchestrating data across the web can lead to inconsistencies. Nacelle’s reindexing feature fixes these data discrepancies with zero downtime.
icon_enviornments

Multiple environments

Nacelle provides spaces that are data containers that give you the ability to have multiple different environments such as merchandising previews, testing and staging environments, and solutions for internationalization.
icon_notification

Telemetry

Gain a holistic view of how your data is orchestrated into and out of Nacelle. Get notified via popular services such as Slack to proactively fix data issues before they become problematic.
icon_scale

Managed service

Nacelle is a fully hosted and managed service that includes DevOps, scaling, and security. Upgrades and patches are automatic. 

Why Nacelle?

Fundamental principles

  • Anti Rip & Replace
  • Data source & tech agnostic
  • Event-driven API
  • GraphQL First

Security & compliance

  • SOC2  & GDPR compliant
  • 99.99% Uptime SLAs
  • MACH Alliance certified

What Nacelle isn’t

pinkX

iPaaS

Nacelle not only ingests your data, but it also normalizes it by transforming, storing and indexing your data.
pinkX

Simple cache

Nacelle fuses commerce and content data and automatically resyncs in real-time, so your data is always up-to-date.

pinkX

Incumbent monolithic

Nacelle flips the monolithic inside out allowing merchants to choose best-of-breed or best-for-me solutions.
pinkX

Proprietary PWA

Nacelle’s data orchestration layer supports open-source PWA frameworks.
pinkX

Traditional API

Nacelle is an event-driven API that syndicates data in real-time.

Future proof your business by composing
the tech stack you want.

Get the agility you need to build unique and dynamic shopping experiences while optimizing business operations for growth.